In this clip from – In this segment of a panel discussion held at Loyola University, New Orleans in 2008, the panelists address the issue of controversy and whether manufactured controversy is the prime mover of record sales and artist success in the hip-hop market. They also discuss the paradox in which up and coming artists are pressured to be just like everyone else — that is, “controversial”—and how this dynamic tends to stifle creativity and originality in hip-hop, and whether the fact that the violence and misogyny in some hip-hop is in music rather than in another medium which is easier to avoid makes that imagery more corrosive and harmful.